Data Science x Marketing Analytics, with Dr. Samar Deen

Dr. Samar Deen is a brilliant data scientist working in marketing analytics at IBM. In this episode, we discuss the challenges of implementing data science solutions, data-driven vs. model-driven organizations, career paths to data science, and the impact of COVID 19 on data science models. 

Transcribed episodes of Marketing x Analytics are available on Podscribe.com.

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