(dis)Trusting Data, with Sid Khaitan

In this episode I sat down with Sid Khaitan, Senior Go-to-Market Manager at Chili Piper. We discuss GTM strategy, Sid's career story and insights, creating scrappy marketing analytics at a startup, how to utilize Salesforce for data entry and sales insights, when to move from scrappy analytics to a full analytics suite as a growing business, revenue driven marketing success metrics, why you shouldn't trust data sometimes, and more.

Join the discussion below! 

Twitter          |          LinkedIn

 

Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com

 

Click Here for Transcribed Episodes of Marketing x Analytics

 

All view are our own.

• Likes
• Download252
• Share